Have you ever wondered about the opportunities and challenges arising in protecting a major global brand? Caterpillar ® is a major US based diversified company with 2017 revenues in excess of $45 billion. With a large licensee division and significant IP portfolio, join LES Britain & Ireland for an Evening Seminar about the Cat ® brand and how the in house trademark team support the protection of a brand valued at $5 billion by Interbrand ®.